Bloom & Plume Coffee is a Black owned coffee shop located in the Historic Filipinotown neighborhood of Los Angeles. Founded by luxury florist Maurice Harris and his brother Moses, the goal was to create an extension of the Bloom & Plume brand and translate it into an accessible, beautiful yet quirky, community gathering space.
The visual identity brings to life the beauty and power in Maurice's floral arrangments. The brand illustrations and packaging take cues from this as well, in addition to celebrating the family's African heritage with a Kente cloth patterned with Bloom & Plume's silhouette.